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ABOUT ME

Get to know
Chris W. Braun

CHRIS W. BRAUN

Marketing Director

As an experienced Marketing Director with over 25 years in brand development, communications, PR, business development, and event planning, I have developed a strong strategy for creating and executing international B2C and B2B business while overseeing budgets and timelines. My strategic planning and execution skills have led to many successful campaigns and projects.  I am passionate about helping companies and brands connect with their consumers by telling their stories using the most advanced tools and technology to establish their image and identity in today's competitive market.

EDUCATION

Bachelor in Marketing, Fachhochschule Mannheim, Germany

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CV

08/2020 – present

Marketing Director Europe
MVGM Holding B.V., Rijswijk, Niederlande

08/2020 – present

Marketing Director Germany
MVGM Facility, Frankfurt, Germany

05/2015 – 07/2020

Owner/Marketing Consultant & Project Manager
Fountain5 LLC Ad Agency / DAHU Ad Agency LLC, Austin, Texas, U.S.A.

05/1998 – 04/2015

Marketing Director GermanyCo-Founder and managing director | Marketing Consultant
gestaltungsWerk Werbeagentur, Mannheim, Germany

EDUCATION

1989 – 1994

Fachhochschule Mannheim

Studium des Kommunikationsdesigns

Graduation: Diplom-Kommunikationsdesigner (Bachelor)

1975 – 1987

Gymnasium Helmholtz Heidelberg

Graduation: Abitur, (Allg. Hochschulreife)

LANGUAGE SKILLS

German -> Native language

English  -> Nearly native speaker knowledge

French   -> Basic

Spanish  -> Basic

Dutch     -> Beginner

IT SKILLS

  • EDV MS 365 Office

  • Sharepoint

  • Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat, etc.)

  • Monday.com

  • Hubspot CRM

  • Google Apps

  • Google Analytics

  • Google Manager

  • and many more

 

Internet SEO

  • SEO

  • SEM

  • Digital Native

CAREER HIGHLIGHTS AND EXPERIENCE

2020 – 2023 at MVGM

Responsible for:

  • Budget management over approx. 1 million Euro

  • HR management responsibility for 8 FTE in 4 countries - international branding development and monitoring for 9 countries.

  • Re-creation of international image and branding campaigns and events (Expo Real, MIPIM, etc.)

  • Re-creation of the website for 9 countries in 11 languages. Increase of SEO. Increase of visitors by up to 40%. Placement on page 1 on Google for relevant search terms.

  • -> www.mvgm.com

  • Re-creation of an international brand portal. Access of all 1500 employees to branding and merchandise material with time savings in the annual 6-digit Euro range.

  • -> www.brandportal.mvgm.com

  • New implementation of HR website including new application software. Previously, job ads were posted manually on various platforms. From now on, one maintained job ad is posted on dozens of job portals in several countries. Labor savings in the annual 6-digit Euro range.

  • -> www.careersatmvgm.com

  • Increase of social media awareness. New launch of local LinkedIn business pages with respective language. Increase of followers by 400% within 3 months

  • Strategic brand development including the introduction of a new slogan „Passion for People and Property“, new key visuals with country-specific translations as well as revision of the complete corporate design in 9 countries

  • Planning and implementing digital and classic media campaigns and projects on a national and international level. By using easy-to-use CD-compliant online templates, all employees can create ads themselves. Time savings in the annual 6-digit Euro range.

  • New introduction of a ticket system/task management (Monday.com) to make communication between internal and external employees more efficient. Successful processing of approx. 30 - 50 tickets/tasks per day.

  • ​Elaboration of strategic brand development within a workshop with completing a 70-page recommendation handout.

  • Advisor to the Board of Directors. 2-weekly reports on budget, KPIs, and project statuses.

Client: Ideenwerk / IGV insurance company

  • Launch of a complex web application for insurance tariffs☑

  • Access hierarchies for

    • admin/client

    • end user

    • Broker

  • -> www.igv.versicherung

  • Automated processes such as new customer broker registration within minutes.

  • After successful activation, the broker can immediately use his online comparison calculator branded within his CD guides. From approx. 6 hours of web development work per broker, the time was reduced to a few minutes. Time saved per year was approx. 300 hours.

Client: Extramet Tungsten Carbite Manufacturer

  • Online live price calculator with live preview. Customer previously created manual quotes for tungsten tools (average time per quote about 3 hours). Concept and creation of a live online price calculator that sent quotes with tiered pricing within minutes. Time saving per year approx. 600 hours.

  • -> www.extramet.net

Further examples

MY APPROACH

My mission is to develop and execute marketing strategies that drive business growth and increase brand awareness. I collaborate with cross-functional teams to ensure successful campaign execution and ROI.

I approach marketing with a creative and data-driven mindset, utilizing both qualitative and quantitative insights to aid in my decision making.

CORE VALUES

Integrity

I value honesty and transparency in all of my interactions, both internally and externally.

Innovation

I am always seeking new ideas and technologies to stay ahead of the curve and bring new perspectives to my work.

Collaboration

I believe that the best work is achieved through teamwork and I strive to foster a collaborative and supportive work environment.

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